Chorus Consulting

Chorus Consulting offerings combine our service areas and our methods to deliver results. These go under various names. Some examples:

Step Ahead One is our planning process to help departments and companies set overall strategies and action plans. It typically features a 1-2 day planning session using real-time electronic trade-off analysis. A benefit to this approach, unlike typical planning, is that teams accomplish in 1-2 days what typically would take months. The disciplined approach gets to true consensus and focus on 2-4 “game changers” with clear action plans and accountability. The trade-off technology used throughout confirms there is true buy-in and consensus (and exposes any team issues).

Problem solved: Elevating strategy by making it practical and a key driver of clear “game changers” and measurable action plans.

Step Ahead Two is a more compact form of Step Ahead One. It is used for various forms of engagement usually focused on a particular business or individual challenge. It also uses real-time electronic trade-off analysis. It typically features one or many 2-4 hour workshops. It has been used to establish departmental plans, partner strategies, to engage employees and for many focus groups.

Problem solved: Getting teams to understand trade-offs (we cannot do it all) and making them part of solving departmental and other challenges.

Three Steps to Growth is targeted at driving sales growth in accounts and prospects with more than $250k upside potential. The steps (Insight, Action, Outcome) have been used in over 450 successful growth sessions (and 2 unsuccessful growth sessions).

Problem solved: Getting at untapped potential in existing accounts by getting true focus on 2-4 growth strategies that can deliver tangible results in 12-18 months. Winning in competitive accounts by establishing a 2-4 strategies “battleship” approach for focus and penetration.

Three Steps to Better Proposals empowers sellers to truly gain better customer insight and to positively leverage that insight for better proposals. The steps (Insight, Value, Quality) have been used to elevate over 500 sellers with significant results. The primary focus is on how to gain better customer insight and the realization that in so doing, sales people help themselves and help the customer.

Problem solved: Address a root cause of most proposal failures, limited customer insight.

Three Steps to Customer Insight is a unique customer survey insight approach focused on identification of untapped pockets of revenue potential and to identify gaps to close to get at those pockets. It typically includes a unique questioning approach that helps to better understand where performance (perception and revenue) can be improved and why. The three steps (Insight, Action, Execution) have been used in two notable instances. End-to end use, drives account specific improvement plans based on newfound insight.

Problem solved: Moves past boring / typical customer satisfaction data with limited direct utility into more powerful growth opportunities in key accounts and prospects.